Artist Research: Gregg Segal

Californian photographer Gregg Segal believes that people use too much stuff. Or rather, he thinks we all do, and our hyper consumerism is leading to a rubbish crisis that won’t be easy to stop. Through his project, Segal wanted to highlight the extent of this problem, so he created a project titled “7 Days of Garbage” which portrays a variety of people from different social backgrounds all lying in their weekly load of trash.

I think trash in general is something very personal, its a direct reflection of what you consume and could be a factor in determining and understanding who you are as an individual. Identity is thus revealed through consumption. I though this project is relevant to the concepts that I have been exploring as I think this could similarly portray people in the middle of all the data that they share. Segal deals with issues of overconsumption of products yet, this project could also be applied to portray the oversharing of data in a similar manner. His photographs portray people in different social classes that consume different products but at the end of the day its all trash and no matter what social class they’re in, they all produce this trash. Similarly, everyone is sharing data no matter what social class they are in and everyone is exposed to these issues of oversharing and privacy. I really enjoyed looking at his project through the perspective of my own concepts related to data sharing and identity. I think that I will definitely incorporate the visual element of data and the how this data is shared too easily. When I am creating my website pages, I could portray data in a similar way as Segal did with trash as scattered all around. Thus, although this project used a different medium, I can still see how this could apply to my own project.


Di Boscio, C. (n.d.). Gregg Segal: A Photographer Whose Work is Truly Garbage – Eluxe Magazine. [online] Eluxe Magazine. Available at: [Accessed 3 Oct. 2016].


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